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Movie Inspired Jewelry

The visually stunning Alice in Wonderland is not only leaving a powerful mark on movie goers and box office sales, jewelry inspired by the movie is getting ready to take the fashion world on an equally fantastic journey.
A handful of well known jewelry designers have taken inspiration from the visually stunning imagery and created some [...]

Forecast calls for Increased Sales

After too many months of poor sale to count, experts are predicting that the latter half of 2010 will show some improvement in the sales of natural diamonds.  While this is good news for ailing retailers whose business depends on diamond sales – it may not be the greatest news for shoppers.  Sure, the fact [...]

New Beginnings

It’s nearly halfway through March, and the warm weather is holding in the Northeast giving residents even more hope that Spring is all but here.  Spring is a time for new beginnings: time for beautiful weather, beautiful flowers and almost more than any other time of year – beautiful engagement and wedding rings.
The warm weather [...]

Keeping Valentines Day Special While Staying Within Your Budget

Everyone has been feeling the pressure of the economy on their purse strings. Hours have been trimmed down and salaries have been cut, both belts and budgets have been tightened as much as possible. Just because you can’t afford a premium cut, large carat weight diamond it doesn’t mean that you can’t offer your better [...]

The Color of Love: What CZ Gem Colors Mean

It seems to be human nature to want to imbue our world with meaning. Since the dawn of civilization, man has assigned certain traits to different colors. When we buy a piece of cubic zirconia jewelry for someone we care about, the color of the cz gem and what that color means to us play [...]

What Drives Demand for Wholesale CZ Gems?

Demand for the wholesale loose cubic zirconia and loose lab created gems used by jewelry-related businesses is generally driven not by need but by the more esoteric currents of culture. After all, you may need jeans, but you don’t need jeans decorated with loose cubic zirconia, yet you want them. Hip new fashion and shoe [...]

Significant Cubic Zirconia Bargains Available Online

Retailers pulled out all the stops in their attempt to lure holiday shoppers before Christmas. Door buster deals, lowest prices of the season, and deep discounts were just a few of the buzz words used in newspaper and television ads to entire shoppers to stores and malls. Some stores, including mega department store Macy’s, stayed open [...]

Cubic Zirconia Make Holiday Events Sparkle

Innovative party planners’ are using cubic zirconia as their secret ingredient in planning this holiday season’s most successful parties, weddings and charity events. The beauty, versatility and economical price of glittering cubic zirconia gems makes them an easy choice for event planners who want to provide a unique, high-quality experience for guests while staying within this [...]

What Makes Buyers Choose Cubic Zirconia?

Today we finish our story about the  journey to create a viable, inexpensive diamond substitute. Read our December 9 post for the beginning of our story about cubic zirconia, the most popular and commercially successful diamond substitute in the world.
In the 1960s French scientists developed a cold crucible technique that resulted in the growth of very [...]

How Are Cubic Zirconia Rated?

As beautiful as natural diamonds, lab created cubic zirconia, or cz in jewelers’ shorthand, is recognized as a high quality, inexpensive substitute for Earth’s most precious mineral gem, the diamond. Exacting laboratory standards and tightly controlled conditions allow reliable creation of cubic zirconia in a variety of classes and colors. However, a lack of universal [...]