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Forecast calls for Increased Sales

After too many months of poor sale to count, experts are predicting that the latter half of 2010 will show some improvement in the sales of natural diamonds.  While this is good news for ailing retailers whose business depends on diamond sales – it may not be the greatest news for shoppers.  Sure, the fact [...]

Famous Names help Boost Lagging Jewel Sales

So far in 2010 we’ve seen a number of celebrities don the hat of jewelry designer as well and it seems as though the famous names attached to the designs are helping retailers to boost sales a bit in the rough waters of the economy.
In the few short months that have passed this year we’ve [...]

Simple Elegance Defines Mrs. O’s Style

Simple and elegant. Michelle Obama has created a fashion style as unique as her approach to being America’s First Lady. An enthusiastic supporter of American — particularly Chicago — designers, Mrs. O is unembarrassed to show off outfits from J Crew, the Gap and even Target. And she’s not afraid to be seen in the [...]

Loose Cubic Zirconia:The Foundation for Beautiful Jewelry

If you are a jewelry maker, loose cubic zirconia are probably a cornerstone of your business. With a hardness factor of 8.5, incredible clarity, and exquisite brilliance, the quality of cubic zirconia AAAAA could easily match or surpass expensive diamonds. Even cubic zirconia AAA synthetic gems are loupe clean, making them in high demand from [...]